Take It Online

Take It Online

Digital is no longer a buzzword, it’s a way of life.

What used to be a prominent tool in a marketing strategy, is now crucial for the survival of day-to-day business operations. The great news is, we’re seeing companies use digital well-beyond what they thought was capable even a few weeks ago. Turning an on-site business into digital work is an art form, and we’re proud to partner with some of the best.

If you’re not there yet, that’s ok, and you should know we’ve been waiting for you. Our team’s expertise in digital can help you thrive online, and we’re ready to put your plans into action.

While each organization is different, these important tools and platforms can adapt to your business practices and keep your audiences engaged.

How We Do It

Video

Video content is already at an all-time high for consumption. Users love streaming content. Making sure your business is in the mix doesn’t have to feel overwhelming.

  • Live Stream Help: We’ll help you figure out how to live stream. Check out our latest blog post of tips here and let us know if you need further assistance.
  • Video Editing: Video content is now essential. Send us your video content and our expert videographers will put it together and give it an elevated touch.

Digital Marketing

  • Social Media Consultation: We understand that you may feel lost on social media right now. Check out our blog on how to increase your engagement and let us know if you need us to consult with you on high-level strategy to get through this season.
  • Social Media Execution: We’ll execute your social media strategy for you to maximize your engagement and help you cut through the noise.
  • Email Marketing: We’ll coach you on what type of content you should be emailing your audience with and identify where your audience is spending time online.

Design

  • Content and Navigation Transformation: Your website is currently designed to get people through the door. Let us help you change the purpose of your website to temporarily help your audience find your online resources and other essential messaging.

Tips to Maintain Audience Engagement

  • Social Media Content: Generate content to keep users interested and engaged with your brand. Variety in content type is important and selection of social platforms is key. More professional service areas should leverage LinkedIn for example, while family-geared attractions would benefit from audience engagement on YouTube and Instagram.
    • Platforms to consider: Facebook, Instagram, YouTube, LinkedIn, Twitter, Pinterest
  • Website Content: Use your website as a hub for news and full-length updates. You can share summaries and links to these pages from social. You can also create a mix of practical and engaging content. Users may have come to your site for an update, but go ahead and include a call-to-action to check out other content.
  • Creative Extras
    • Branded Spotify playlist
    • Branded Pinterest board for engaging families and individuals in activities, projects, and topics of interest
  • Prompt User Generated Content: Create a place for your audience to submit content, whether professional, educational or playful, about how they’re handling the social distance, passing time, etc. You can encourage submissions on your social platform(s) and use a branded hashtag.