Digital Agency Blog: Spoken by Speak Creative - Page 7

As we Speak

Insight from Digital Strategists

Page 7 of 32

Web Usability: It's Time to Start Taking Simple Seriously

Can you remember the last time you bought something? What about the last time you found what you were looking for online? Let’s dive even further. How about the last time you stumbled on a website and felt confident about what you were doing? Mike Moran recently wrote about c reating web experiences that people fall in love with and one of the fundamental ways to assist in that is to make your site extremely easy to use. What’s the difference between usability and user experience? How... Read More
Posted by Michael Morgan at Thursday, March 24, 2016

Digital Agency, Digital Office: Making Remote Working Work

How does working remotely work for me? Over the years, the idea of a digital agency has evolved. Since we’re working primarily online building websites, apps or creating strategies for social media, agencies have the opportunity to be more flexible. This includes more flexibility in locations, time of day, and allows a company to go after the best talent without being bound to a geographic area. Working remotely can definitely be a rewarding experience - but it comes with its own... Read More
Posted by Nikki Schroeher at Thursday, March 17, 2016

Start Getting Emotional: Designing Experiences For People to Fall in Love With

“ Good design is good business." Tom Watson, IBM Think about something you love; something that keeps you coming back for more. Maybe something you own that you would buy time and time again. Whether it’s your favorite clothing line in your closet, the favorite car in your garage or even the type of phone in your pocket - chances are the reasons you chose to bring these objects into your life isn’t because they are simply a superior product to... Read More
Posted by Michael Moran at Wednesday, March 9, 2016

#SMWNYC: Top 10 Takeaways from Social Media Week

If you’ve been keeping up with our blog or social media accounts, you know that we had the opportunity to travel to the Big Apple to attend Social Media Week 2016 , also known as #SMWNYC.  We sat it on sessions, workshops and panels featuring industry leaders from social platforms, respected agencies, media-savvy brands and national and international publishing companies. We took a lot of notes and pictures and soaked it all in for the benefit of our clients, and now we want to... Read More
Posted by Teresa Daniel at Monday, March 7, 2016

Why You Should Expect More From Your Website

“All I want is a really simple website. It can be a one-pager, like my brochure, but just online.” I've spoken with plenty of people who are inquiring about our services but express this sentiment about their company's website. They have been told they have to have a website, but they don’t fully understand why, and they don’t think much effort needs to be put into the web design process or the content creation . They don’t yet realize that their website is the foundation for their... Read More
Posted by Matt Roberts at Friday, March 4, 2016

SEO Copywriting: A Content Writing Guide for your blog and website content

It’s 2016, I am pretty sure you know by now that in order to have a significant online presence, you need to have a blog.  The #1 reason business owners do not blog is time to value ratio. I hear all the time “Alex, I am not going to spend 3 or 4 hours writing a blog that no one will read.” I get it, I really do and it’s the reason why marketing, research and content strategy jobs are 3 of the top 10 fastest growing jobs , according to CNN.  At Speak, we do not approach... Read More
Posted by Digital Marketing Team at Thursday, February 25, 2016

Social Media Week and What We're Expecting

In the world of social media, it seems that each week we're learning about a new app, a new must-have filter, a new way to advertise or a new feature for our favorite network (hello multi-login on Instagram! It's SO great to meet you). If you have accounts across multiple social networks, you know it's a lot to manage on a daily basis. Multiplying that by amazing clients in all realms of the world, from churches to orthodontists to restaurants, and that time spent only multiplies. Lucky for... Read More
Posted by Kindra Svendsen at Thursday, February 18, 2016

Digital Spring Cleaning: How to Improve Your Homepage Design

Whether selling products, advocating for a cause, or positioning your business as an industry leader, your website should contain plenty of content to communicate the depth of your expertise and the value of your brand. However, attempting to cram everything onto your homepage is not only ineffective, but also it can overwhelm users and cause them to keep moving. Just like each of the possessions in your house, every piece of content for your website should have a place of its own. You... Read More
Posted by Megan Jones at Thursday, February 11, 2016

Become a Master Text Wrangler with Regular Expressions

We interact with text everyday. Emails, text messages, sales proposals, spreadsheets - it’s all just characters strung together at the end of the day. If you work with text on a daily basis, you're likely always looking for a way to make changes faster, to stop repeating tasks over and over again, and to feel productive as you write or make changes to bulk blocks of text.  What is a Regular Expression? Regular expressions are tools built into almost every text processing... Read More
Posted by Kevin Reed at Wednesday, February 3, 2016

SEO Guide for 2016: Content, Usability & Amplification

Around this time last year, we wrote about 10 SEO tips to pay attention to in 2015 . It’s that time of the year again. Which means, it's time to reevaluate the world of SEO. We're going to take a look at all of the changes Google made in 2015 and focus on some SEO tips for 2016. If you are new to SEO, we’re going to dive into a basics SEO tutorial before we get to the good stuff. If you are more advanced, there is some good stuff in here too. So without further ado, let's dive into how SEO... Read More
Posted by Michael Morgan at Monday, January 25, 2016