Digital Agency Blog: Spoken by Speak Creative - Page 13

As we Speak

Insight from Digital Strategists

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7 Steps to Stop Traffic from Leaving Your Website

One of the biggest questions people ask us during a web redesign is "How do I keep people on my website longer?" The truth is, the homepage design has the ability to make or break user behavior on your site. Every site we launch is carefully monitored through heatmapping and A/B testing to see how users are interacting with the website and how we can make it more efficient. If you have a high bounce rate ( > 50%), it means people are coming into your website and "bouncing" back to the... Read More
Posted by Kindra Svendsen at Tuesday, December 2, 2014

Website Redesign: Christian Brothers University

"Your story unfolds through learning, competing, and thriving in our community."   This tagline is the basis for the most recent web design for Christian Brothers University . The lively, dynamic university that offers programs in arts, business, education, engineering and sciences, came to Speak looking for a website that matched their spirit. Through the process of conception, CBU was heavily involved in sharing their long-term goals and vision for the website. ... Read More
Posted by Kindra Svendsen at Monday, November 17, 2014

Responsive Web Design: Creating a Mobile SEO friendly site

Do you know without a doubt that your website needs a redesign? Have you been thinking about ways to reach new customers online but you just are not sure where to start? If you've come to this spot at the end of 2014 and are thinking about your online presence, it's for good reason! Now is the perfect time to shift your focus to digital marketing. In the past 2 years, the world of web design has settled into several new technologies that are making user- engagement and content more compelling... Read More
Posted by Digital Marketing Team at Tuesday, November 4, 2014

Being on Top Matters in Mobile SEO, Here's Why

Last week we showcased a client that has seen stellar SEO results , helping push their company to the top of search rankings. So, why is it important for you to be at top, and not settle the top three search results? Desktop CTR According to a study from seoClarity click-through rates on a desktop model (using Webmaster Tools data) show that 19.3% of all clicks go to the top ranking link. The third link only garners 7.7% of all clicks and the #10 results, being the last on the page... Read More
Posted by Kindra Svendsen at Wednesday, October 29, 2014

SEO Spotlight: Commissary BBQ

As a digital agency we handle a variety of projects, from mobile apps to functional, beautiful websites . We also have a team designated to work on search engine optimization once these projects are completed. Our Digital Marketing team works through a variety of strategies and practices for a client to improve how people are finding their website. These strategies include the basics of SEO such as keywords, page titles and meta descriptions, as well as more proprietary methods that have... Read More
Posted by Kindra Svendsen at Wednesday, October 22, 2014

Beacon Integration for Your Mobile App

You’ve probably been in marketing meetings recently where the discussion turns to what can be done to improve on-site experience for your visitors and how to engage with them better. You might already have a mobile app , so you check that off the list. So, what’s next? The next logical step may be to integrate beacon technology into your app. But what exactly could these “beacon-things” do for your attraction and how could they help? First, we need to understand what... Read More
Posted by CJ Jordan at Thursday, October 16, 2014

8 Web Design and Content Writing Tools We Can't Live Without

With a bunch of techies around the office, we're constantly sharing great sites that help us with common daily tasks. (Did you know there's now an i Phone keyboard made entirely of gifs ?!) We are constantly finding new sites, so I've rounded up a few of the favorites that range from writing to social media tools to how people are using your website.   Buffer Buffer is a tool that helps you manage all of your social channels from one spot. Much like Hootsuite or... Read More
Posted by Kindra Svendsen at Thursday, October 9, 2014

Site Launch: DSG Consulting

This week we launched a new website for DSG Consulting, a sales consulting firm that has implemented sales training, messaging & sales playbooks for a variety of clients, including multiple Fortune 500 companies. DSG has been a valuable partner to Speak throughout the years, and we are proud of this new, exciting web design . The design is responsive, so is viewable on any device or screen, including the much talked about  new iPhones . To see the redesign in it's entirety, visit the... Read More
Posted by Kindra Svendsen at Tuesday, September 30, 2014

Is it Time for Your Business to Have an App?

In a recent study by ComScore , they reported that for the very first time, Americans are getting more than half of their digital media from app downloads, overtaking desktop and mobile browsers. This translates to one out of every three smartphone users downloading at least one app each month. In just the last year, app usage has jumped 52%. According to ComScore, "apps drive the vast majority of media consumption activity on mobile devices, accounting for approximately 7 out of every 8... Read More
Posted by Kindra Svendsen at Tuesday, September 23, 2014

Fall 2014's State of Digital [Infographic]

It's hump day! We're half way though the workweek, and halfway though September. We know that summer is now officially over and before we know it, we'll start seeing holiday campaigns popping up for brands nationally and locally. Before the holiday season starts, it's a great time to perform a digital checkup to make sure your  website design , social and search engine optimization strategies are firmly in place. Are the initiatives you planned at the beginning of the year still... Read More
Posted by Kindra Svendsen at Wednesday, September 17, 2014