Digital Agency Blog: Spoken by Speak Creative - Strategy - Page 3

As we Speak

Insight from Digital Strategists

Category: Strategy

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Should Your Business Be Using Bulk Email?

Anyone who has an email address probably knows how popular mass emails and e-newsletters have become. Yet, despite what your clogged inbox may tell you, mass emails are still a highly underutilized marketing tool. Here at Speak, we know from experience that bulk emails can have great impact for many businesses. In fact, that's why we have have our own bulk email service called Mass Mail that clients can run through their websites on our content management system, SiteWrench. ... Read More
Posted by John Hubler at Friday, May 20, 2016

SEO Copywriting: A Content Writing Guide for your blog and website content

It’s 2016, I am pretty sure you know by now that in order to have a significant online presence, you need to have a blog.  The #1 reason business owners do not blog is time to value ratio. I hear all the time “Alex, I am not going to spend 3 or 4 hours writing a blog that no one will read.” I get it, I really do and it’s the reason why marketing, research and content strategy jobs are 3 of the top 10 fastest growing jobs , according to CNN.  At Speak, we do not approach... Read More
Posted by Digital Marketing Team at Thursday, February 25, 2016

SEO Guide for 2016: Content, Usability & Amplification

Around this time last year, we wrote about 10 SEO tips to pay attention to in 2015 . It’s that time of the year again. Which means, it's time to reevaluate the world of SEO. We're going to take a look at all of the changes Google made in 2015 and focus on some SEO tips for 2016. If you are new to SEO, we’re going to dive into a basics SEO tutorial before we get to the good stuff. If you are more advanced, there is some good stuff in here too. So without further ado, let's dive into how SEO... Read More
Posted by Michael Morgan at Monday, January 25, 2016

Digital Marketing, The Complete Package: #MadeBySpeak

Digital Marketing, the Complete Package If you follow us on Twitter , or any of our other social platforms, you probably noticed we've been promoting a big change: our website. We've been busy all year giving our clients in Memphis and Nashville (and beyond) websites that truly reflect what their brands stand for. At the end of the day, we came to the realization that we needed a bit of the magic we were providing these great clients for ourselves, and started thinking through what our... Read More
Posted by Kindra Svendsen at Wednesday, November 11, 2015

Did You Meet Your 2015 Digital Marketing Goals?

This time last year, your marketing department was digging into 2015, making intense plans and goals for how they would market your business to your customers. For many, that involved increasing online presence, updating websites and social media profiles, or creating new apps that customers could take on-the-go. As we’re beginning the process over for 2016, now is the time to review those goals. Where did you land on taking your digital presence up a notch? While we’ve been incredibly... Read More
Posted by Kindra Svendsen at Friday, October 2, 2015

Holiday Shopping & SEO: Maximizing Your Holiday Sales

Are your halls decked? Is your tree lit? We're just kidding-- Christmas is still 14 weeks away. While you're still in the clear if you haven't started your holiday shopping, now is the time to start planning for your business. In addition to readying your business inventory and promotions for the influx of holiday traffic, is your web presence ready? In a July poll from G/O Digital, 48% of shoppers begin shopping by November, and they're actively looking for deals and gift ideas before... Read More
Posted by Kindra Svendsen at Friday, September 18, 2015

10 Search Factors to Help Your Business Stand Out

It’s easy to get lost in SEO. It can almost sound like a different language sometimes. Some of you, I’m sure, are very interested in ranking high in search results and driving targeted traffic to your website, but it's hard when Google releases algorithm changes, search updates and initiates search experiments that affect how your website is positioned. We're here to help. One of the crucial components of SEO is understanding where we’ve come from and where Google is trying to take us in... Read More
Posted by Michael Morgan at Monday, August 24, 2015

How Apps Can Drive Economic Impact of Millennials

Over the last few years, retail shops and economic development groups have been studying and researching the power of the millennial. This large market is incredibly important to business and the economy, and identifying how to funnel the spending power of this generation can create major economic impact on cities, shopping centers and store owners. I think we can agree that millennials are a different generation than the ones that have preceded them, but then again, isn’t that the case for... Read More
Posted by CJ Jordan at Tuesday, July 28, 2015

Learn How To Put YOUR Business On Google!

How Do You Put YOUR  Business on Google? It's easy. Google My Business is a powerful tool to help you manage your business online. It helps you connect directly to your customers through search, maps, reviews, media, insights and so much more. It’s extremely important to keep your information up-to-date online. Recently, Google said businesses who haven't stayed active or logged into their listings  could be deactivated . With Google My Business, owners can... Read More
Posted by Michael Morgan at Wednesday, June 10, 2015

Going Digital: Why Church Websites and Apps are Necessary

Here at Speak, we get to work with a variety of clients all across the country. From Seattle to Naples, and California to New York, we've got clients including zoos, aquariums, orthodontists, landscapers- you name it! One special area where we like to focus is with ministry teams and churches throughout the US. From traditional Methodist church websites to non-denominational and multi-campus churches, we know a thing or two about helping churches grow their online presence. In fact,... Read More
Posted by Kindra Svendsen at Thursday, May 28, 2015