Digital Agency Blog: Spoken by Speak Creative - Featured - Page 2

As we Speak

Insight from Digital Strategists

Category: Featured

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4 Ways Digital Marketing Increases Enrollment for Universities

As you might know, we work with quite a few colleges and universities, and one of the more frequent comments we hear at the beginning of our conversations is, “We’ve got to increase our enrollment.” There’s a lot that goes into that one statement! Do students and parents love your academics? Are they concerned with your school’s location? Are they intimidated by the costs? Do they even know you exist? There are lots of ways for us to dig in and really unpack... Read More
Posted by Matt Roberts at Tuesday, July 11, 2017 | 0 comments

Video Case Study - Pediatrics East

It’s one thing to plan, film and produce a video for a client. It’s another thing to do that and plot the strategic release of the video for greater engagement.  For Pediatrics East, we did the latter.  What Did We Do? We planned, filmed and produced a video highlighting their pediatric practice and patient care from several angles: building relationships, offering a diverse group of doctors, innovating technology and maintaining the overall mission. The... Read More
Posted by Trent Erwin at Tuesday, July 11, 2017 | 0 comments

5 Reasons Your SEO Strategy Needs Social Media

One question we're frequently asked by clients interested in digital marketing is what kind of impact social media can have on a website. For years now, small businesses have been told that they need to be on social, but many don't feel like they have the time to properly manage a business page. Other than posting a message or two per week (that may or may not engage their customers), many people simply don't understand the value in it. Here at Speak, we operate under the thought... Read More
Posted by Kindra Svendsen at Tuesday, June 27, 2017 | 0 comments

Case Study: Converted Clicks and Increased Business

In our work as digital marketers, we get to work with a variety of clients in several industries. Today's case study takes us to Wayne, Pennsylvania to a health and fitness complex, known as Club la Maison . As a long time web design and digital marketing client of Speak, our teams met together last fall to challenge the work we've done and push the needle forward. While we were seeing real results that impacted their business in organic searches, we wanted to up the ante and focus on... Read More
Posted by Trent Erwin at Tuesday, May 2, 2017 | 0 comments

SEO Trends & Why Local Search Matters: Our Takeaways from MozCon Local 2017

Did you know that location-based searches have grown  50% faster than any other type of search on mobile ? In addition to a mobile-first design approach that we've adapted in the last year, we've also adapted to search engine optimization that centers on the mobile experience. For many B2C companies, this means that local search is king. Just a couple short weeks ago, we sent SEO and Conversion Specialist David Caffey across the country to Seattle, Washington for an annual... Read More
Posted by Kindra Svendsen at Thursday, March 16, 2017 | 0 comments

What Google Chrome’s Changes to a 'Secure Web' Mean for You

Effective this month, Chrome will begin to clearly label sites without a secure connection on pages that ask for password and credit card inputs. Their long term goal is to start flagging all sites that are non-secure, regardless of the page. What does it mean to have a Secure Site? A securely connected site has an associated Secure Sockets Layer (SSL) certificate, which signifies to the browser and to the web user that your site is secure and safe to enter login information and make... Read More
Posted by Nicole Davis at Friday, January 27, 2017 | 0 comments

Building Better: Our Commitment to You in 2017

"Building Better." This was the official theme of #SpeakWeek2017 , our annual week of planning for all things Speak. If you were following along with our hashtag, you saw a lot of fun in the form of scavenger hunts, bowling, movie outings and team lunches. In between those moments, we spent our time building better. So what does that mean? In 2017, our goals are focused around two things. Being a better company to work for and a better company to work with . We want to be... Read More
Posted by Kindra Svendsen at Tuesday, January 24, 2017 | 0 comments

A 2016 Year in Review from our Digital Agency

What a year it's been! Next week, we're ringing in 2017 in true Speak fashion - with Speak Week 2017! Employees from around the country will be coming to our Memphis HQ for our annual team retreat. We take this time each January to turn inward and discuss us. It's the one time each year we go on a pseudo-vacation from client work and instead shift to discussions on goal planning, department growing and setting our sights to all 2017 has in store. As we reflect on the... Read More
Posted by Kindra Svendsen at Friday, December 23, 2016 | 0 comments

7 Tips for Wrapping Up Your Website This Holiday Season

We are just three days from Christmas, and you likely have your stockings hung, your tree trimmed and your lights twinkling. Beside eating cookies and singing carols, you also need to wrap up a few things on your website this time of year. Don’t let the holidays leave your audience out in the cold!  Here are seven tips for a great Christmas and New Year: 1. Edit your Hours If your hours are listed on your website, update the hours to specify any holiday... Read More
Posted by Amy Dunbar at Thursday, December 22, 2016 | 0 comments

5 Reasons Your Local Business Needs More Online Reviews

When many initially hear of new restaurant, local retail store or neighborhood coffee shop, their first move is to end the curiosity with an online search. When potential consumers search your business, they will instantly see your star rating and review panel. If your reviews are subpar, negative or non-existent, the chances of those consumers giving you a shot decrease drastically. So, what’s the fix? You need to solicit and collect more online reviews. 1.... Read More
Posted by Cody Gross at Tuesday, December 6, 2016 | 0 comments