UX Writing and Microcopy: Writing for Web Design (With Examples)
We’re huge fans of scroll-stopping design around here. (In fact, it’s kind of our thing .) But we also believe great websites that get results require the right mix of conversion-focuse...
How Does Web Design Impact Your Overall Marketing Strategy?
If you’re in the boat of thinking of your marketing strategy and your website as two separate things, think again.
In fact, your web presence should be the very first place to begin...
7 Tips for Wrapping Up Your Website This Holiday Season
With the holidays approaching fast, how are you preparing? Are you the kind to put your Christmas tree up the moment Halloween is over, or are you decorating and doing all your shopping the week ...
8 Smart Ways to Maximize Your Year-End Marketing Budget
As we near the end of the year and large projects wind down, you may be finding yourself with some extra funds left in your marketing budget for 2022.
While it’s always a nice feeli...
Driving Donations This #GivingTuesday: A Quickstart Guide for Nonprofits
Nonprofit leaders, marketers, and champions for good: I’m sure you don’t need me to tell you that Giving Tuesday is right around the corner, and with it comes one of your biggest o...
Marketing Vocabulary Words You Should Know
Marketing Vocabulary For Beginners
If you’re just beginning your adventure into marketing, welcome! Practically every business needs some form of marketing, digital or otherwise.&nb...
Decision-Making Tactics for Senior Level Marketers: The OODA Loop
Leadership requires exceptional decision-making skills. But in the life of a marketer – who on any given day is having to keep tabs on dozens of channels, tactics, analytics, and audiences ...
4 Ways to Harness the Power of Video for Your Next Website Design… And Why It’s a Must
Among an ever-increasing number of marketing tools, channels, and platforms, video has risen in the ranks and become a vital piece of many organizations’ marketing strategies. &n...